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Destination branding: análise do destino Bahia
(2005-02-28)
O tema do estudo é Destination Branding (DB), o processo de construção e desenvolvimento de marcas de destinos. O referencial teórico sobre o tema, bem como o estudo do branding da Nova Zelândia, estabeleceram as bases ...
High-income export destinations, quality and wages
(Elsevier, 2016-01)
This paper establishes a link between the income level of the destination countries and the level of average wages in the exporting country across the world economy. We use cross-country panel data to set up an instrumental ...
Validation of a scale for the evaluation of the dimensions of short break tourist destination
(Universidad del PacíficoPE, 2023-01-14)
The present study’s aim is to design, construct and validate an instrument that allows for the measurement of the dimensions for short break tourist destination. The instrument was comprised of 29 items that were applied ...
Validation of a scale for the evaluation of the dimensions of short break tourist destination
(Universidad del PacíficoPE, 2023-01-14)
The present study’s aim is to design, construct and validate an instrument that allows for the measurement of the dimensions for short break tourist destination. The instrument was comprised of 29 items that were applied ...
Governança dos atores locais em um cluster turístico: a associação de produtores de vinhos finos do vale dos vinhedos (APROVALE)
(Universidade Federal de Santa MariaBRAdministraçãoUFSMPrograma de Pós-Graduação em Administração, 2016-05-23)
Tourism comprises a set of equipment and services offered that together form the tourism product. Due to complementarity, interdependence and geographic concentration it is possible to understand destinations as clusters, ...
Atratividade turística, imagem, reputação e recomendação on-line: um modelo integrativo das percepções de turistas de Ouro Preto
(Universidade Federal de Minas GeraisBrasilFCE - DEPARTAMENTO DE CIÊNCIAS ADMINISTRATIVASPrograma de Pós-Graduação em AdministraçãoUFMG, 2013-12-19)
The competitiveness among touristic destinations have urged academic interest in researching
the factors which contribute for the destinations’ choice. In one hand, researchers focus on
establishing the factors which ...
Adventure Tourism Benchmark – Analyzing the Case of Suesca, Cundinamarca
(Facultad de Administración de Empresas Turísticas y Hoteleras, 2012-11-20)
Adventure tourism is a growing sector within the tourism industry and understanding its dynamics is fundamental for adventure tourism destinations and their local authorities. Destination benchmarking is a strong tool to ...
Export Market Size Matters: The effect of the market size of export destinations on manufacturing growth
(Universidad EAFITEscuela de Economía y Finanzas, 2022-11-09)
Literature contends that the manufacturing sector is crucial for economic development, and it is conventional wisdom that exports drive manufacturing growth. However, it has not yet been established empirically whether the ...
Lineamientos para la elaboración de la marca turística del municipio de Tena Cundinamarca
The purpose of this work is to establish the guidelines to develop the tourist brand for the municipality of Tena Cundinamarca. The study area focuses on carrying out different analyzes to know in depth what are the necessary ...