Understanding customer needs is considered, in the literature of management product development process, one of the major critical success factors of a new product. However, current researches highlight those traditional ...

Results of R&D activities derived from technology push approaches are challenging universities and research organizations of the kind to develop commercialization models in arder to find the proper customer for those ...

Emerging economies, social and political transitions, and new ways of doing business are changing the world dramatically, these trends suggest that competitive advantages in the new global economy will belong to enterprises ...

In today competitive world, products need to be designed to satisfy all the customer requirements that it is possible with specifications that will fulfill their needs. The design of these mechatronic products requires ...

Understanding current and future customer needs, translating them into product requirements, and incorporating them into new product design are activities considered critical to the success of product development processes. ...

Objetivo: Propor uma escala para mensurar a integração do vendedor ao Processo de Desenvolvimento de Produtos (PDP), considerando a perspectiva deste profissional.Metodologia: Por meio de técnicas de análise fatorial ...

This paper focuses on the application of lean methodology, in a public-administrative work environment, using the techniques of lean office management system. The quality management process is one of the specific areas to ...