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A case study on customer segmentation of a supermarket chain
(Universidade Federal do Rio Grande do NorteBrasilUFRNPROGRAMA DE PÓS-GRADUAÇÃO EM TECNOLOGIA DA INFORMAÇÃO, 2021-12-06)
In order to obtain commercial advantages over competitors, companies
in all segments are improving their relationship with customers. The
supermarket segment is no different and investments in customer relationship
management ...
The relationship between brand logos and customer relationship in Chile
(2018)
With the development of science and technology, the connection between consumers and the products has become more and more close. Various of channels relate to the consumers, marketing strategies are vital to the company ...
The role of custom farming in agribusiness expansion in Argentina
(Routledge, 2021-04)
This article aims to examine the role of custom farming in the expansion of the agribusiness model in Argentina, and more specifically, of machinery contractors incorporated into productive ‘networks’ led by large-scale ...
Customer Experience e Customer Health Score de clientes SaaS: uma análise da parametrização das métricas que influenciam o Customer Churn
Apesar da rotatividade de clientes, ou Customer Churn, nas indústrias de serviços ter sido estudada extensivamente, o Software as a Service ainda não representa um foco específico de pesquisas acadêmicas especialmente no ...
Drivers of customer satisfaction in the grocery retail industry: A longitudinal analysis across store formats
(2021)
The design of satisfactory shopping experiences remains one of the main challenges for building long-term profitability in modern retailing. Therefore, companies are interested in identifying the key drivers of the service ...
Predicting customer abandonment in recurrent neural networks using short-term memory
(Elsevier, 2023)
Customer retention, a critical business priority, has become a growing concern, especially in the telecommunications industry. This study addresses the need to anticipate and understand customer churn through the application ...
Customized palatal guide and splint for maxillary expansion
(Elsevier, 2023)
Customization in orthognathic surgery allows better precision and a reduced surgical time. In Le Fort I osteotomy surgery, the maxillary segmentation is considered one of the most unstable procedures due to transverse ...
Customer relationship management para mejorar el servicio al cliente en la asociación de producción artesanal Arteka Asoproarteka en la parroquia cacha del cantón Riobamba
(Escuela Superior Politécnica de Chimborazo, 2021-09-15)
The objective of this research work was the design of Customer Relationship Management strategies to improve customer service in the ASOCIACIÓN DE PRODUCCION ARTESANAL ARTEKA ASOPROARTEKA in the Cacha parish of the Riobamba ...
Analysis of quality in Brazilian e-commerce (B2C)
(Springer-verlag Berlin, 2010-12-14)
The business world has changed the way how people think and act on products and services. In this context, the most recent amendment of the scenarios of retail operations has been the use of technology in sales and ...