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Market Orientation and Innovators� Success: an Exploration of the Influence of Customer and Competitor Orientation
(Universidad Alberto Hurtado. Facultad de Economía y Negocios, 2014)
The role of organizational justice in the customer orientation–performance relationshipEl papel de la justicia organizacional en la relación entre orientación al cliente y desempeño
(Academia Revista Latinoamericana de Administración, 2021)
The role of organizational justice in the customer orientation– performance relationship
(Emerald, 2020)
Purpose While companies have increasingly encouraged employees to adopt a customer orientation, less attention has been given to the impact that customer orientation has on employees' job outcomes and performance. Previous ...
Influence of customer value orientation, brand value, and business ethics level on organizational performance
(Fund Escola Comercio Alvares Penteado-FECAP, 2016)
Purpose – Customer value orientation, brand value and business
ethics are critical variables to developing long-term relationships with
customers and achieve sustainable sales growth over time. Th is research
shows how ...
How would the managementof human behavior variables influence customer-oriented management?
(Emerald Group Publishing Ltd., 2019)
Purpose: Salesperson’s actions are critical in helping the firm develop customer value orientation and long-term relationship with profitable customers to achieve sustainable sales growth and profitability over time. The ...
The role of organizational justice in the customer orientation–performance relationshipEl papel de la justicia organizacional en la relación entre orientación al cliente y desempeño
(Academia Revista Latinoamericana de Administración, 2021)
Conceptual Framework for Agent-Based Modeling of Customer-Oriented Supply Networks
(Working Conference on Virtual Enterprises, 2015)
Supply Networks (SN) are complex systems involving the interaction of different actors, very often, with different objectives and goals. Among the different existing modeling approaches, agent-based systems can properly ...
Customer centricity: a bibliometric analysis of academic productionCustomer centricity: uma análise bibliométrica da produção acadêmica
(Universidade Federal de Santa Maria, 2020)
Salesperson CLV orientation's effect on performance
(Elsevier, 2014)
Previous studies showhow strategies based on the customer lifetime value (CLV) can lead to an increase of profitability
for a firm. In this context,marketing serves the purpose of maximizing CLV and customer equity (the ...