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Plan de comunicación interna para el retorno a las oficinas de BCA, en contexto COVID-19
(Universidad de LimaPE, 2020)
El presente documento desarrolla el plan de comunicación interna para el retorno de los colaboradores a la sede central del Banco Corporativo Americano, la cual tiene como objetivo principal la interiorización de un nuevo ...
An investigation of the role of communication in IT projects
(Bradford, 2014)
Purpose – The purpose of this paper is to explore communication management in information technology (IT) projects and to identify barriers to communication, from both individual and organisational standpoints, and from ...
Best practices for the implantation of ISO 14001 norms: a study of change management in two industrial companies in the Midwest region of the state of São Paulo - Brazil
(Elsevier B.V., 2009-01-01)
Among the difficulties found in the implementation of ISO 14001 systems, resistance to change can always be found. It is mainly a consequence of the hurry to change, loss of focus, concentration of decision making at the ...
Best practices for the implantation of ISO 14001 norms: a study of change management in two industrial companies in the Midwest region of the state of São Paulo - Brazil
(Elsevier B.V., 2009-01-01)
Among the difficulties found in the implementation of ISO 14001 systems, resistance to change can always be found. It is mainly a consequence of the hurry to change, loss of focus, concentration of decision making at the ...
A importância do endomarketing como ferramenta estratégica: um estudo de caso em uma empresa avícola
(Universidade Tecnológica Federal do ParanáPonta GrossaBrasilDepartamento Acadêmico de Engenharia de ProduçãoEngenharia de ProduçãoUTFPR, 2017-12-04)
The purpose of this study is to identify the influence of the actions of Internal marketing on the perception of value of a collaborator about the company in which it operates. The factors of motivation, interaction, ...
Plan de comunicación interna del "Banco Corporativo Americano (BCA)" en el marco del COVID-19
(Universidad de LimaPE, 2020)
Banco Corporativo Americano faces one of the biggest challenges in history with the covid-19 outbreak. Through their internal communications area, the bank must design and implement a strategic plan that seeks to bring ...
La nueva normalidad: plan estratégico de comunicación para el Banco Corporativo Americano en el marco de la emergencia sanitaria por Covid-19 durante el año 2020
(Universidad de LimaPE, 2020)
La pandemia originada por el virus Covid-19 durante el año 2020, ha ocasionado que las empresas del Perú y de todo el mundo tengan que replantear sus planes estratégicos para responder con eficiencia a la situación actual ...
Plan de comunicación interna para el retorno a oficinas de colaboradores post Covid-19 del Banco Corporativo Americano
(Universidad de LimaPE, 2020)
The American Corporate Bank is one of the most important banks in Peru and is a regional benchmark in innovation, with 405 agencies and more than 1,800 ATMs throughout the country. On March 11, 2020, the World Health ...
La gestión de las comunicaciones en las empresas del sector tecnología para retener talentos
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020-06-24)
La presente investigación analiza cuáles son las herramientas que las organizaciones del sector tecnología gestionan y su funcionalidad como parte de la comunicación interna para brindar una propuesta de valor, con la ...