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Facebook marketing: uma análise do comportamento dos usuários em relação ao processo comunicativo como mídia na rede social
(Universidade Tecnológica Federal do ParanáCuritibaBrasilDepartamento Acadêmico de Desenho IndustrialArtes GráficasUTFPR, 2014-02-10)
Facebook is the leading social network site in audience in Brasil, being a channel of great importance for marketing strategies for brands and businesses. Comunication between people and brands mediated by that social media ...
Identidade visual e sinalização para o novo mercado municipal do Capão Raso
(Universidade Tecnológica Federal do ParanáCuritibaBrasilTecnologia em Design GráficoUTFPR, 2020-09-22)
The revitalization of public spaces for consumption is of utmost importance at a time when the market is dominated by major retailers and online shopping sites. Focusing on this problem, which reduces the flow of people, ...
Desenvolvimento de uma nova identidade visual para o evento desperte o campeão
(Universidade Tecnológica Federal do ParanáCuritibaBrasilTecnologia em Design GráficoUTFPR, 2021-05-17)
This project seeks a new brand solution to represent the Awaken the Champion event. In the case of a Course Conclusion Work, during the development, studies about the company were carried out together with research on ...
Branding-CM00-201900
(Universidad Peruana de Ciencias Aplicadas (UPC), 04/01/2019)
Description:The Branding course develops the tools required in each stage of the strategic creation of a brand from its analysis development and communication within a highly competitive market. Therefore branding implies ...
Branding-CM00-201802
(Universidad Peruana de Ciencias Aplicadas (UPC), 01/08/2018)
Description:The Branding course develops the tools required in each stage of the strategic creation of a brand from its analysis development and communication within a highly competitive market. Therefore branding implies ...
Branding-CM00-201901
(Universidad Peruana de Ciencias Aplicadas (UPC), 08/03/2019)
Description:The Branding course develops the tools required in each stage of the strategic creation of a brand from its analysis development and communication within a highly competitive market. Therefore branding implies ...
Sistema de identidade visual para marca de sketchbooks
(Universidade Tecnológica Federal do ParanáCuritibaBrasilTecnologia em Design GráficoUTFPR, 2015-04-27)
This paper presents the development of a visual identity destined a sketchbook brand. Firstly, was written a theoretical foundation covering subjects such as branding and visual identity methods and systems. Then, the brief ...
Análise das estratégias de produção em fornecedores de marcas próprias: estudo multicaso em empresas do setor de alimentos
(Universidade Federal de São CarlosBRUFSCarPrograma de Pós-Graduação em Engenharia de Produção - PPGEP, 2010-03-22)
The own-brand strategy has been adopted by wholesalers and retailers seeking competitive advantage through the commercialization of products sold under their brand names. The adoption of this strategy has created a new ...
Desenvolvimento de identidade visual para a ONG Felinista
(Universidade Tecnológica Federal do ParanáCuritibaBrasilTecnologia em Design GráficoUTFPR, 2020-09-22)
This project is about developing a Visual Identity System and custom products for the NGO Felinista, that works on the animal pets segment. The objective is to raise sufficient data to project a line of sellable products ...