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How much should cost a medical consultation? A marketing analysis from the viewpoint of health sector in Brazil
(Taylor and Francis Ltd., 2016)
The health sector has undergone profound changes regarding their business model. Today there are strong pressures for lower prices, which resulted from an increasingly competitive market that seeks to optimize resources. ...
BPM-SCRUM Integrated Model with Digital Marketing to Increase Patient Recruitment Rate in Mental Health Services
(Universidad de LimaPE, 2022)
In a pre-pandemic scenario, 350 million people in the world suffer from depression, 60% of whom do not receive treatment. In Peru, every 22 minutes someone tries to take his or her own life. In the world, 800 000 people ...
A successful marketing and sales model for the pharmaceutical industry in Mexico
(2015-01-07)
In this paper will be found information concerning the current situation of the pharmaceutical industry worldwide and in Mexico, highlighting the drivers and trends that will move the industry in the near future and how ...
A successful marketing and sales model for the pharmaceutical industry in Mexico
(2015-01-07)
In this paper will be found information concerning the current situation of the pharmaceutical industry worldwide and in Mexico, highlighting the drivers and trends that will move the industry in the near future and how ...
Human resources for health in Peru: recent trends (2007-2013) in the labour market for physicians, nurses and midwives
(BioMed Central, 2017)
Background: Most analyses of gaps in human resources for health (HRH) do not consider training and the transition of graduates into the labour market. This study aims to explore the labour market for Peru's recent medical, ...
O perfil do marketing esportivo na cidade de Curitiba
(Universidade Tecnológica Federal do ParanáCuritibaDepartamento Acadêmico de Educação Física, 2012-10-30)
Sports marketing has grown greatly in recent years, as well as the sports industry due to the great interest from companies wanting to sponsor events and sports clubs, and major events are held here in Brazil and the ...
Health benefits guarantees in Latin America: equity and quasi market restructuring at the beginning of the millennium
(ECLAC, 2006-05)
Health quasi-markets aim to introduce competition into the public sphere by separating functions in order to improve efficiency and quality. In different public-private mixes, according to the morphology of health ...
The Economics of Health Professional Education and Careers : insights from a Literature Review
(World Bank, 2015)
The formation of health professionals is critical for the health system to function and to achieve its universal health coverage (UHC) goals, and this is well recognized by the majority of governments that plan to ensure ...
The Economics of Health Professional Education and Careers : insights from a Literature Review
(World Bank, 2015)
The formation of health professionals is critical for the health system to function and to achieve its universal health coverage (UHC) goals, and this is well recognized by the majority of governments that plan to ensure ...