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Web banking in BrazilWeb banking in Brazil
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 1998)
Uso da web nos serviços financeiros
(2005-11-24)
Financial companies have since long been among the ones with the highest level of information technology spending in order to support their processes, to reach business efficiency and improve quality of services. Investments ...
Evolução e segmentação no perfil dos serviços bancários pela internet
(2004)
Internet banking has had a fast evolution pace in the last years. In 1996 only a few pioneers took the risk to launch services through the Web, but nowadays millions of users all over the world push Internet banking to be ...
How bricks-and-mortar attributes affect online banking adoption
(Emerald is a global publisher, 2006)
Purpose _ This paper analyzes how consumers? perceptions of their traditional bank influence their decision to adopt the services offered by the same bank on the internet. Design/methodology/approach _ The data required ...
Use of Banking in Online Transactions: A Case Study of Aceh Province
(Universidad del Zulia, 2019)
Web banking in USAWeb banking in USA
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 1998)
An analysis of the scientific literature produced on bank marketing through bibliometrics and scientific mapping – what has been the role of sales in banking?
Purpose: The purpose of this article is to provide an integrated, synthesised overview of the current state of knowledge in the field of bank marketing. This aim prompts us to seek to determine the role of studies on sales ...
How do offline and online environments matter in the relational marketing approach?
(Taylor and Francis Ltd., 2017)
Análisis de los factores que determinan la actitud de los usuarios de la banca online del Centro Comercial Real Plaza Trujillo 2014
(Universidad Privada Antenor Orrego - UPAO, 2015)
La presente investigación aborda principalmente la importancia de internet y el potencial del desarrollo de la banca online sobre el sector bancario Peruano desde la perspectiva del cliente online, se estructura un marco ...