bachelorThesis
Key Factors for Innovation: Analysis of Colombia’s service industry
Autor
Rodríguez Rubio, Diana Marcela
Institución
Resumen
Due to the changing environment and uncertainty in which companies are, they have now the obligation to do innovation. There are many reasons to innovate, and also different ways. Firms have an open scope of possibilities and there are existing factors that can affect the innovation performance. This paper aims to identify which are the key success factors to innovate in Colombia in the services industry. Considers variables such as internal collaboration, external collaboration, R&D investment and team conformation. A statistical analysis and logistic regression were performed. However, there are important limitations to consider in an upcoming study.