Artículos de revistas
Politic networks: narrative universe, campaigns and Twitter micro-story
Las redes de la política: Universo narrativo, campañas y microrrelato en Twitter;
As redes da política: universo narrativo, campanhas y miniconto em twitter
Baggiolini, Luis; Universidad Nacional de Rosario
Castro Rojas, Sebastián; Universidad Nacional de Rosario
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Salazar Puerta, Soraya; Prieto Dávila, Pablo Roger (Universidad del Rosario / Universidad de Los Andes / Universidad Complutense de Madrid, 2015)This paper focuses on the use of Twitter in institutional communication. Many institutions are still unaware of how Twitter works and the great potential that it has for corporate communication. Twitter allows institutions ...
Puebla Martínez, Belén; Gomes-Franco e Silva, Flávia (Universidad del Rosario / Universidad de Los Andes / Universidad Complutense de Madrid, 2015)The development of the Web 2.0 has caused the appearance of several Social Media, whose dynamics leads to a continuous exchange of content by users. The consolidation of the current communication model, characterized by ...
What People Tweet: A Methodological Approach to Exploring Language Functions in Content from Twitter González Cogliano, Mabel Valeria; Zerega Garaycoa, María Mercedes (Universidad del Rosario / Universidad de Los Andes / Universidad Complutense de Madrid, 2015)This paper presents a methodological approach to explore the functions of the contents published by Twitter users, using as a theoretical foundation the model of Jakobson. Once the analytical tool was designed, it was ...