article
Achievements and Challenges for Mexican competitiveness
Logros y desafíos de la competitividad de México.;
Conquistas e desafios da competitividade do México
Autor
Nájera Ochoa, Jessica
Institución
Resumen
Nowadays, organizations face constant changes in their environment and need to adapt quickly and efficiently to survive. The phenomenon of globalization of markets and the rapid development of technology and communications, impel companies to identify and develop competitive advantages, offering products and services of quality, providing added value to their customers and implementing improvements in their processes. This paper presents the current scene and the prospects for growth of the Mexican economy as well as its achievements and challenges in terms of competitiveness.
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