Youiniciative Agencia de Comunicaciones y Markenting Digital “De Jóvenes para Jóvenes”

Delgado Lozano, Andres Santiago; Peralta Fuerte, Luisa Fernanda; Parada Díaz, Tania Valentina; Pérez Osorio, Karen Dayana

Fecha

2023-07-05

Registro en:

Delgado Lozano, A. S., Peralta Fuerte, L. F., Parada Díaz, Tania V. y Pérez Osorio, K. D. (2022). Youiniciative Agencia de Comunicaciones y Markenting Digital “De Jóvenes para Jóvenes” [Trabajo de Grado, Universidad Santo Tomás]. Repositorio Institucional.

http://hdl.handle.net/11634/51173

instname:Universidad Santo Tomás

repourl:https://repository.usta.edu.co

https://repositorioslatinoamericanos.uchile.cl/handle/2250/8679787

Autor

Delgado Lozano, Andres Santiago

Peralta Fuerte, Luisa Fernanda

Parada Díaz, Tania Valentina

Pérez Osorio, Karen Dayana

Institución

Universidad Santo Tomás (Colombia)

Resumen

This degree project exposes the social, organizational, development and economic approaches of YouInitiative. It is a digital marketing and communications agency, focused on contributing to the commercial growth of youth ventures, through tools such as branding, allowing entrepreneurs to grow within their market niche, since they manage to achieve visibility and generate employment, in addition to providing educational tools for the proper development of their business proposals.

Materias

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