Following the constant change there every six months on the job of the practitioner in the area of Communications Grupo Éxito has emerged the need to leave an instruction that explainsin detail the strategic and process methodology activities free press in the company. With the completion of the instructional, Grupo Éxito will benefit, so will save you time in the personal training of the practitioner, even with my project possible errors of the person entering to occupy this place will decrease, as the development will be explained the free press in order to have a preparation in the shortest time for the individual to have knowledge of the subject.The process will be effective depending on the commitment and responsibility of everyone.