masterThesis
Diagnóstico sobre responsabilidad social empresarial enfocada en el cliente interno en la compañía Diabonos S.A.
Fecha
2022Registro en:
658.408 R741
Autor
Rojas Rubio, Ciro Alberto
Institución
Resumen
Currently there is no Corporate Social Responsibility (CSR) system as such in Diabonos S. A., so the diagnosis was made with the collaboration of employees in order to identify the activities that may have a CSR model in the future, focused on the internal customer.
The research was carried out through questionnaires, the DOFA matrix and multiple readings on CSR cited and referenced in due form in the document to find out how the company is doing in terms of CSR, what is the employees' perception of it and whether the company is socially responsible in accordance with the pyramid of basic human needs proposed by Maslow.
The results obtained allowed to know the aspects to be included in a future model of Corporate Social Responsibility focused on the Internal customer for Diabonos S. A., seeking to impact each of the areas of the company and some ways of carrying out certain activities in the Model were recommended.