The Significance of Brand Extensions in Building and Managing Brand Equity at the Example of Puma and Puma Fragrances in the German Market

dc.creatorGartner, Anna Katharina
dc.date2018-07-19T18:11:55Z
dc.date2018-07-19T18:11:55Z
dc.date2005-05-06
dc.date.accessioned2023-07-21T20:21:29Z
dc.date.available2023-07-21T20:21:29Z
dc.identifier5051021317971
dc.identifierhttp://repositorio.udlap.mx/xmlui/handle/123456789/13219
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/7745411
dc.titleThe Significance of Brand Extensions in Building and Managing Brand Equity at the Example of Puma and Puma Fragrances in the German Market
dc.typeTesis de Licenciatura


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