Plan de Mejora Prácticas Profesionales Cerocatorce Tarjetas MasterCard
Fecha
2023-04-14Registro en:
Gómez Pérez, L. A. (2023). Plan De Mejora Prácticas Profesionales Cerocatorce Tarjetas MasterCard. [Trabajo de Grado Universidad Santo Tomás]. Repositorio Institucional.
reponame:Repositorio Institucional Universidad Santo Tomás
instname:Universidad Santo Tomás
Autor
Gómez Pérez, Liliana Alejandra
Institución
Resumen
The following improvement plan has the objective of making known one of the most striking products marketed by the company Cerocatorce, and which has been well received by customers for being an economic incentive endorsed by MasterCard, however, it presents a series of incidents that do not leave the name of the company high, for this reason it was decided to venture into the Cash Code market and what better to do it under the endorsement of a successful Colombian company such as NEQUI. With this alliance the margin of error with MasterCard cards is mitigated and a better service is offered to the clients, hoping that in the same way it will be well received and there will be an increase in sales to improve the company's profits with this economic incentive.
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