| dc.description.abstract | The origins of urban art have been linked to illegal or vandalistic practices, but over time its
legitimacy as a means of expression was recognized, making it included and sponsored by
local governments, it is presumed that it began in France with a characteristic based on in
literature and philosophy, then in the United States as a protest of the oppressed classes and
finally arrived in Latin America through the culture of hip-hop. In Ecuador it is used as a means
of expression to protest the government and the economic power of privileged groups or
abusive leaders. Therefore, this project proposes to prepare a book on Graffiti and Street Art
in the city of Cuenca from 2015 to 2016. The book "Methodology of Design" by AmbroseHarris, which has seven phases, is used as a guide: definition, research, ideation, prototype,
selection, implementation and learning. The information was obtained by the qualitative
research method: bibliographical compilation, interviews with experts and compilation of
ethnographic information to various local, national, international authors and crews. With the
interview to experts, it was possible to know works of Street Art that did not have national or
international registration. The final product allows, in a systematic, organized and attractive
way, to publicize the variety of styles, trends, different expressions and groupings of urban art
in the city of Cuenca. The book has the name "Puro Aerosol" since it is the essential medium
for all graffiti artists. | |
