A model of tourism destination brand equity: The case of wine tourism destinations in Spain

Article

Date

2015

Registration in:

51, , 210-222

02615177

https://hdl.handle.net/20.500.12728/4801

https://repositorioslatinoamericanos.uchile.cl/handle/2250/5146296

Author

Gómez M.

Lopez C.

Molina A.

Institutions

Universidad Autónoma de Chile

Subjects

Designation of origin

Destination image

Multi-group analysis

Partial least squares regression

least squares method

questionnaire survey

regression analysis

tourism management

tourist destination

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