Tesis
Plan de exportación de flores para el mercado de New York – Estados Unidos de la Empresa Decoflor, del cantón Latacunga, provincia de Cotopaxi
Fecha
2013Registro en:
López Carrasco, Francisco Guillermo. (2013). Plan de exportación de flores para el mercado de New York – Estados Unidos de la empresa Decoflor, del cantón Latacunga, provincia de Cotopaxi. Escuela Superior Politécnica de Chimborazo. Riobamba.
Autor
López Carrasco, Francisco Guillermo
Resumen
This thesis isa plan to export flowers from Dcoflor, a company located in Latacunga, Lcuador to New York United States This plan will make possible to commercialize the product to a broader and more profitable market The general aspects of the company were submitted starting by the strategic that govern it, as its mission, vision and policies It was also described the organizational structure of the company through its organizational chart, in addition to this, the production capacity of the industry and products account; as well as the whole productive process followed in order to reap the BOVeral sorts of flowers whose production cycle goes from soil preparation to harvest, even, the technical parameters for the construction of greenhouses were displayed In terms of intermational trade, the wedsite www.flowersimportingandsources es.t was found out, on this way; some importer companies of roses in New York were contacted so, the Atlas Floral Decorator Incorporated was select This American Company requires monthly one ton of roses whose variety belongs to Freedom and "Vendela, which are also produced by Decoflor Other important aspects to be mentioned clearly detailed, as the documents: paperwork and certificates that the company needs to export, even more; the negotiating terms to be used correspond to FOB (Free on Board) terms, which means, the company will deliver merchandise at the local port but not of destination,the transportation and insurance expenses will be covered by the counterpart of this commercial transaction and the custom regulations which the company embraces to This Custom regulation is the consumption since the flowers are going to be used in the destination country and they will never be re-exported The last stage was the completion of the study and its financial evaluation which made possible to define the variation of the financial statement when increasing the exporting activity to ascertain it is beneficial for the company by increasing its profits, so, it is recommended to implement the exportation flowers