bachelorThesis
Impacto de las redes sociales en la forma de adquisición de productos de primera necesidad durante la crisis del COVID-19. Caso de análisis: comparativa entre Gualaceo y Paute
Autor
Muy Cando, Verónica Estefanía
Sánchez Chicay, Erika Patricia
Institución
Resumen
The purpose of this study is to carry out an analysis on the impact that social networks had in the middle of a health crisis caused by Covid-19 and how this has forced to change the traditional sales systems of several organizations, with the aim of maintaining in the business.