bachelorThesis
Modelo de optimización de procesos bancarios o financieros para agilizar procedimientos relacionados mediante Business Intelligence
Fecha
2022Autor
Reyes Sarmiento, Tony Paul
Institución
Resumen
Business Intelligence has proven to be the challenge for companies due to the use of technologies that allow analysis based on a set of data that a company or any entity generates. The objective of this work focuses on the design of a banking process optimization model to streamline related procedures through Business Intelligence technology. An empirical analytical research is developed with a quasi-experimental quantitative approach on applicable Business Intelligence models in the Ecuadorian context, through the study of cases related to the research topic and the observation technique in a banking entity. The results allow to identify relevant works on Business Intelligence for an analysis of information and design of an optimization model in banking processes, and to contrast the model's proposal. It is concluded that Business Intelligence is a technology that favors the measurement and control of processes in the banking field, this translates into customer, employee and supplier satisfaction in a significant way and a reflection on the increase in profitability for the bank. It is evident that the processes improve efficiency by 24%. The impulse of the banks to train their employees in technological tools such as Balanced Scorecard and Business Intelligence allow them to bet their efforts and priorities on the processes aimed at their clients, measuring the actions of the personnel from the mission and vision of the institution.