Trabalho de Conclusão de Curso de Graduação
A comunicação interna em instituições militares: estudo em uma unidade da FAB em Santa Maria (RS)
Fecha
2017-12-12Registro en:
VIEIRA, B. A. A comunicação interna em instituições militares: estudo em uma unidade da FAB em Santa Maria (RS). 2017. 70 p. Trabalho de Conclusão de Curso (Graduação em Relações Públicas) - Universidade Federal de Santa Maria, Santa Maria, RS, 2017.
Autor
Vieira, Bruna Alves
Institución
Resumen
This study has as its theme the "Internal Communication in Military Institutions: Research at a FAB Unit in Santa Maria (RS)", which discusses how internal communication can act as a strategic element, considering the organizational culture of a military unit. In order to answer the research problem, it was determined that the general objective is to "analyze internal communication as a strategic element of the organizational communication process in an FAB unit in Santa Maria (RS)". To achieve the general objective, the following three specific objectives were listed: 1) to understand the internal communication processes of the FAB unit in Santa Maria (RS); 2) describe military rituals and understand them as elements of the organizational culture; and 3) describe the used instruments of internal communication. For this purpose, a case study in Ala 4 was drawn up as a methodology, whose evidences collect was applied in documents resigned by the SCS of Ala 4 and by the interview with an official member of the Social Communication Section of the military unit. When analyzing the documents and the interview, the importance of the organizational elements in the reinforcement of the organizational culture and the internal communication as a strategic element of the organizational communication in the military organization was established.