bachelorThesis
Proposta de plano de negócios para casa de bolos
Fecha
2019-06-17Registro en:
SILVA, Jarlley Átila Hallison Viega da. Proposta de Plano de Negócios para casa de bolos. 2019. 74f. Trabalho de Conclusão de Curso (Graduação em Administração) – Departamento de Administração, Universidade Federal do Rio Grande do Norte, Natal, 2019.
Autor
Silva, Jarlley Átila Hallison Viega da
Resumen
This work aims to present a business plan proposal for the opening of a house of healthy cakes.Vitta Bolos is a food sector enterprise, where it’ll specifically work with the offer of healthy cakes, seeking to serve the public that seeks to feed more carefully with the health, from illness reasons to only by preferring this healthier eating routine. The enterprise presents a conventional cake house structure, however with the innovative idea of a cake house that only acts with products restricted to sugars, gluten or lactose. This company will act on the south zone of the city of Natal-RN, seeking out to serve the public of that region, offering quality products and with fair price. The business plan was based on a market research whose results had direct influence on the directions to be taken in the creation of the enterprise. From this, we reach the conclusions that the company has a growing market every day in the region, there are suppliers that offer raw material for the operation of the company and its competition is also present in the region, however, dealing with the segment of “Vitta Bolos”, this competition is minimal. The financial plan makes clear the viability of the business, since its return on investment is short and the estimated turnover is attractive in face of the cost to be disbursed to take out the business of the paper.