Artigo de Evento
Modelo de referência para a gestão estratégica do desempenho de parques tecnológicos
Fecha
2017-10Autor
Juliane de Almeida Ribeiro
Adriana Ferreira Faria
Marcelo Bronzo Ladeira
Jonathas Silva Dutra de Almeida
Agnaldo Keiti Higuchi
Institución
Resumen
Technology parks have spread around the world as linking organizations between universities,
business and government, playing a key role for the activation of the Triple Helix. In the last
years, after the expansion of the concept and the number of ventures in various countries, it is
notable the concern about the development of reference models for the management and
performance evaluation of these ventures, capable to be implement by managers and
stakeholders, as a way to promote greater resource integration and value cocreation in these
ecosystems. There is also a consensus about the need to conduct a more systematic
management of these ventures. This research has as a general objective to present a reference
model for the strategic management of technology parks, based on the Balanced Scorecard,
which considers the main resources that influence value cocreation in these ecosystems. The
model was developed based on the tenant companies’ view.