Análisis de tiendas críticas.
Fecha
2022-09-20Registro en:
López Pinto, M. F. (2022). Análisis de tiendas críticas. [Trabajo de grado, Universidad Santo Tomás]. Repositorio institucional.
reponame:Repositorio Institucional Universidad Santo Tomás
instname:Universidad Santo Tomás
Autor
López Pinto, María Fernanda
Institución
Resumen
In this research work, the creation of an improvement plan for the company Gastronomía Italiana de Colombia S.A.S., better known as Domino's, is presented.
for the company Gastronomía Italiana de Colombia S.A.S., better known as Domino's Pizza.
Pizza. This project is divided into parts that describe its development. This plan was
This plan was made for the Marketing area, where the professional practices were carried out. This
company aims to be the # 1 in pizza delivery, this being its main characteristic.
Throughout the document it is detailed how the company is, its organizational structure, its mission, vision, objectives and values.
mission, vision, objectives and values. Once this information has been exposed, a SWOT analysis is developed, allowing the
SWOT analysis is developed, allowing the reader to learn more about this company.
Subsequently, reference is made to the performance of the intern within the company, precisely in the area of marketing.
the company, precisely in the Marketing area, giving an account of the failures, the tasks performed and the learning
and the lessons learned during those 6 months. On the other hand, the
improvement plan, by means of which the company is given a contribution that allows it to improve day by day.
day by day. In this case, the platforms used are mentioned, alluding to the effort and commitment applied to the
and effort applied to the development of this plan, among other aspects. Undoubtedly, this plan
will undoubtedly help them to know how the company is doing, specifically the critical stores.
Finally, an example of the improvement plan is shown in order to get an idea of what this great project will be like, using
of what this great project will be, making use of the PowerPoint tool.