La comunicación política como modelo comunicativo en la construcción de democracia.

Abstract

Political communication is a tool that allows civil society approach to decision making of public issues as well as various government agencies knowing the necessities of the community, propose types of solutions and generate social mobilization to specific topics with the accompaniment of the mass media, which play a key role as mediator between the processes of communication between governor and governed. Appearing as such more favorable the Model of Public Communication and Informative for State Entities (MCPOI).