masterThesis
Caracterización del comportamiento de los millennials: una revisión de literatura
Fecha
2018Autor
Gutiérrez Concha, Clara Patricia
Posada Márquez, Laura Patricia
Institución
Resumen
This review aims to characterize the behavior of millennials in the last ten years in a global, latin american, and national context -- To accomplish this, a literary review was found necessary based on the results found in books, essays, research results, academic articles, and point of view articles -- The results demonstrate the scarcity of information in the fields of religion, politics, economics, and socioeconomic status -- The findings are presented from predetermined categories framed in two dimensions: social and organizational -- Additionally, final reflections are presented about this generation and questions arise as to how they relate to organizations -- The review concludes with some limitations that were encountered in the study, and an evaluation of the findings presented in this review