bachelorThesis
Inmersart Studio
Autor
Luengas Ramirez, Andres Guillermo
Institución
Resumen
Inmersart offers advertising design and production services for each client, so that it improves the connection between the qualities of its products and services and their consumption. All through interactive audiovisual design and production through video and audio installations, using immersive technologies such as virtual reality, 3d mapping and sound sensory spatiality. This business solution can be installed at each client's points of sale, as well as at fairs and exhibitions in which they consider participating. The competitive advantage it has is that these immersive designs and productions complement the specific customer experience of each company or brand. These facilities are custom designed for each business experience. It is worth mentioning that this type of immersive advertising is applicable to tangible and intangible products and services. Having these types of facilities will undoubtedly close the gap between the presentation of the product and the closing of the sale.