Fortalecimiento de la comunicación de marketing de Comfamiliar Risaralda a partir de la potenciación de su página web
Hurtado Muñoz, Yeinny Paola
The present plan of intervention is focused to firm up the communication of marketing of Comfamiliar Risaralda from modification and updating of the text of its webpage. For this reason it was necessary to prepare agile texts and easy to understand, because they were dense. That wording was supervised by the coordinator of communications and managers of the organizing process, so that the information was true. It also made a support in the preparation of releases, writing and style of texts, events logistics support and update information from the Intranet, and other tasks that supported the process of communication and publicity of Comfamiliar Risaralda.