A successful marketing and sales model for the pharmaceutical industry in Mexico

dc.creatorDíaz Vélez, Rodrigo César
dc.date.accessioned2019-03-05T18:23:52Z
dc.date.available2019-03-05T18:23:52Z
dc.date.issued2015-01-07
dc.identifierhttp://repositorio.lasalle.mx/handle/123456789/213
dc.identifier.urihttp://repositorioslatinoamericanos.uchile.cl/handle/2250/2263301
dc.description.abstractIn this paper will be found information concerning the current situation of the pharmaceutical industry worldwide and in Mexico, highlighting the drivers and trends that will move the industry in the near future and how the market is getting prepared for the next steps. Also the paper include information regarding the top companies leading the industry and in case of Mexico explain the health security system that frames the Mexican health market.
dc.languageen
dc.subjectMarketing
dc.subjectSales
dc.subjectPharmaceutical Industry
dc.titleA successful marketing and sales model for the pharmaceutical industry in Mexico
dc.typeOtros


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