dc.creatorValverde, Amanda
dc.creatorMagalhães-Fraga, Sandra
dc.creatorMagalhaes, Jorge
dc.creatorBarroso, Wanise
dc.date2016-01-03T20:51:07Z
dc.date2016-01-03T20:51:07Z
dc.date2015
dc.date.accessioned2018-04-19T21:17:58Z
dc.date.available2018-04-19T21:17:58Z
dc.identifierJournal of Technology Management & Innovation 10(4): 2015, p. 57-63
dc.identifierhttp://repositorio.uahurtado.cl/handle/11242/7392
dc.identifier.urihttp://repositorioslatinoamericanos.uchile.cl/handle/2250/1374331
dc.descriptionThe paper aimed to demonstrate the potential of agro-biodiversity products derived from medicinal plants of the family farmers in Profito network (specific program of the Brazilian government). Method used was scenarios analysis of the knowledge. Literature review it was in the scientific database. According to the new "green wave" created by contemporary society aiming a better health and quality of life by population, it led to the depredation of medicinal species due to the acceleration of global trade demand. Thus, was constructed a SWOT analysis to support managers in strategic planning through of the potential agro-biodiversity products. It shows the appreciation of environmentally conscious products, economically sustainable and the creation of new public policies that ensure and valuation to the rescue, conservation and sustainable use of biodiversity since they are essential for building this niche market.
dc.languageen_US
dc.publisherUniversidad Alberto Hurtado. Facultad de Economía y Negocios
dc.subjectagrobiodiversity
dc.subjecttechnological innovation
dc.subjectSWOT
dc.subjectknowledge translation
dc.subjectknowledge management
dc.titleAgrobiodiversity products by SWOT analysis as an analysis for strategic innovation
dc.typeArtículos de revistas


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