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Economía. Unidades 1 a 11
(Servicio Nacional de Aprendizaje (SENA)Subdirección General de Operaciones. División Administración Comercio y Servicios, 2017)
Production, information costs and economic organizationProdução, custos de informação e organização econômica
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 2005)
The effect of using claim confirming product cues on the product claim credibility: is seeing believing?
(2013-03-01)
The Cue Utilization Theory establishes that all products are made of multiples cues that may be seen as surrogates for the intangible attributes that make up any given product. However, the results of many years of research ...