The intention to buy online is an essential factor for the success of organizations of any size and sector. Getting consumers to have a high level of purchase intention predicts actual purchasing behavior of the products ...

Remanufacturing is a key activity to reach a closed loop supply chain and is effective only if consumers understand what a remanufactured product is and why it is important for the environment. From the perspective of ...

Doubts remain about whether and how (direct and/or indirect via) the individual converts Environmental Concern in the Purchase of Green Products, especially in the specifics of the Brazilian reality. The very Purchase ...

Front-of-package warning labels (WLs) are among the public health policies adopted by some countries, mainly in Latin-America, to tackle childhood obesity; however, their impact is still under review. The aim of this study ...

Current paper analyzes the interference of skepticism and environmental concern in people's awareness with regard to purchase intention and purchase declaration for green products on the grocery retail. A survey with 905 ...

Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...

Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...

This research explores the effect of different persuasive messages on advertising attitudes and purchase intent in organic cosmetics through a factorial experiment in Colombia with 225 subjects. The results indicate that ...

This research seeks to examine the relationship between perceived quality, brand loyalty and brand image with respect to the purchase intent in an audience of young Lima college students who are between 17 and 24 years ...