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Store awareness, store loyalty, store perceived quality y store image en relación a la intención de compra en tiendas departamentales
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020-12-03)
Esta investigación se enfoca en analizar la relación de las variables del store equity: store awareness, store loyalty, store perceived quality y store image. Asimismo, la investigación evaluó que tanto una variable influye ...
Store brand and national brand promotion attitudes antecedents
(Elsevier, 2011)
Retailers compete against national manufacturers by launching store brands. National manufactures
regularly use brand promotions to fight store brands back. The purpose of this article is to find out whether
attitudes ...
Concept Stores: El futuro de la atmósfera de tienda tras la pandemia
(Pontificia Universidad Católica del Perú, 2021)
Price and in-store promotions in an emerging market
(Emerald Group Publishing Ltd., 2018)
Purpose: The purpose of this paper is to evaluate the influence of price and products on the promotion (through in-store temporary displays) on consumer sales in an emerging market context (i.e. Brazil) in different regions ...
Drivers of customer satisfaction in the grocery retail industry: A longitudinal analysis across store formats
(2021)
The design of satisfactory shopping experiences remains one of the main challenges for building long-term profitability in modern retailing. Therefore, companies are interested in identifying the key drivers of the service ...
A relação entre conceitos de arquitetura de interiores e cenografia em loja conceito
(Universidade Tecnológica Federal do ParanáCuritibaBrasilEspecialização em CenografiaUTFPR, 2014-12-15)
The present article describes some of Interior Architecture and Scenography precepts which guide a flagship store project execution, while highlights the importance of integration between both techniques for stablishing a ...
Predictors of store brand purchase intention: a study in the emerging marketAntecedentes da intenção de compra de marcas próprias: um estudo no mercado emergente
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 2016)
Store image, brand trust y perceived value en relación al purchase intention en el sector de tiendas de conveniencia
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2021-12-04)
El sector de tiendas de conveniencia ha cobrado un papel importante en las comunidades locales debido a que ha sabido adaptarse a un contexto de pandemia, en el que el factor de su cercanía fue decisivo, ya que logró ...
Corner of Frederick Street and Marine Square, Trinidad
(2010-04-26)
An aerial view of the corner of Frederick Street and Marine Square which was renamed Independence Square in 1961. A tramcar can be seen at the bottom of Frederick Street and on either side of the street are two major retail ...
Corner of Frederick Street and Marine Square, Trinidad
(2010-04-26)
An aerial view of the corner of Frederick Street and Marine Square which was renamed Independence Square in 1961. A tramcar can be seen at the bottom of Frederick Street and on either side of the street are two major retail ...