Purpose: This paper aims to evaluate the consumer acceptance of Bordô and Isabel wines from innovative winemaking in order to increase red wine consumption by consumers to obtain nutritional benefits. Design/methodology/approach: ...

Predicting consumer behaviour in food markets is a complex task. The traditional demand analysis based on economic factors, i.e. price and household income, is no Jonger the best approach to model consumer behaviour in ...

Purpose: This paper aims to evaluate the consumer acceptance of Bordô and Isabel wines from innovative winemaking in order to increase red wine consumption by consumers to obtain nutritional benefits. Design/methodology/approach: ...

This research establish that the consumer's perceived vulnerability to a threat is a relevant variable that modifies the preference for domestic origin products. This study demonstrates that perceived vulnerability to a ...

This study aims at disclosing the roots of contemporary consumer culture. By emphasizing the relationship between consumption and cultural and political dimensions of social life, this analysis focuses on some processes ...

In addition to the multiple types of prejudice historically encountered by black people in general, black women also suffer discrimination on the grounds of image and beauty. Intimately connected to their social identity, ...

The standard additions (SA) method is one of the most important calibration strategies in quantitative chemical analysis. It is a powerful tool to minimize matrix effects and enable precise and accurate determinations. On ...