The Cervantes Institute and its branches abroad have become a powerful tool of cultural diplomacy and representation of Brand Spain across the world. Founded in ‘90s, the institution has developed many online communication ...

This paper explores editorials and opinion columns published in four Chilean mainstream newspapers and analyzes how China is represented within the context of Chinese economic advances in the region and the contextual ...

Public diplomacy is a field of study that intersects several areas, including public relations. International public relations deals with a nation's relationship with global audiences and public diplomacy is the nation's ...

This article discusses the impact of the First World War in Brazil and after that establishes a comparison with Argentina. The war divided the public opinion, affected the economy and changed the Brazilian foreign policy. ...

Book review for the book Diplomacia corporativa: la nueva inteligencia directiva

La presente investigación enfocada en Chile y su oficina de promoción turística, aborda el turismo como herramienta de diplomacia pública y construcción de marca e imagen país, a través de sus acciones y estrategia de ...

The Individual has become a direct subject of th e rules of International Public Law, as an active subject bu t only in matters of Human Rights.

Digital diplomacy was born as a foreign policy tool transforming the traditional way that we knew until then. In a matter of years and as a new model, new digital tools have been key points to further contribute to the ...