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Adote consumidores mais velhos no marketing das artesAdote consumidores mais velhos no marketing das artes
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 1995)
Art as investment
(2022-05)
This paper applies the Fama-French three-factors model, augmented with Momentum and Liquidity factors, to analyze Art as an Investment. It also compares investing in Art to several other traditional and non-traditional ...
Becoming an Artist: the work of art beyond itself. An interview with Túlio Pinto
(PPGAV-UFRGS, 2018)
As relações entre arte contemporânea e marketing cultural: CowParade Porto Alegre 2010
(Universidade Federal de Santa MariaBRArtesUFSMPrograma de Pós-Graduação em Artes Visuais, 2012-06-06)
This research addresses the relationships that form between contemporary art and cultural marketing through the private sponsorship exemplified by CowParade Porto Alegre. The cultural marketing has the contemporary art as ...
The art marketO mercado da arte
(Universidade Federal de Santa Maria, 2010)
A arte no turismo: estratégias de marketing de artistas plásticos natalenses no mercado de arte e seus efeitos no turismo
(Universidade Federal do Rio Grande do NorteBrasilUFRNTurismo, 2016)
Digital Transformation of the Art Market: Challenges and OpportunitiesTransformación digital del mercado del arte: desafíos y oportunidades
(Pontificia Universidad Católica del Perú, 2023)
Quem vai ficar com Laura?: o caso da Galeria Laura Marsiaj no mercado das artes visuais carioca
(2016-09-09)
The text analyzes one of agents from the art market: the commercial gallery. It was a conscious choice to work with only one gallery and, through this, to understand its microcosms. Beginning with the review of the main ...
Práticas on-off no mercado de arte: visibilidade e inovação
(Universidade Federal de Santa MariaBrasilArtesUFSMPrograma de Pós-Graduação em Artes VisuaisCentro de Artes e Letras, 2023-04-17)
This doctoral research in Visual Arts conceptualizes and defends the nomenclature of
ON-OFF Practices in the field of Contemporary Art, as a classifier of galleries that seek
to achieve greater visibility from the dynamism ...