Esta dissertação buscou elaborar, a partir de um conceito de marketing eleitoral proposto, um modelo de análise de campanhas eleitorais majoritárias que não somente evidenciasse a utilização do instrumental inerente ao ...

The present study consists of a case study of exploratory nature and qualitative approach, applied at the publishing house of the Federal University of Santa Maria (UFSM), a sector with significant importance in the ...

This study was carried out with the intent to understand the relationships of the es-sential marketing capacities in the process of opening new markets of fashion com-panies with different strategic orientations: cost, ...

This study was carried out with the intent to understand the relationships of the es-sential marketing capacities in the process of opening new markets of fashion com-panies with different strategic orientations: cost, ...

The third sector in Brazil is an industry with great growth potential, but due tomismanagement performed, the non-governmental organizations end up using the funds raised only for their survival. Thus, the investment ...